Tuesday, February 16, 2010

Paper Labels: Design Collaboration: The Event

The Paper Labels Design Collaboration between BaileyWorks, Independent Fabrication and The Bodega was unveiled this past Friday at a party at The Fourth Wall Gallery on Brookline Street in Boston.
Our friends and guests were greeted by an incredible tag painted fresh by Dan from Bodega on Thursday.
The were also beckoned in off of the street by the warm glow of reflective safety strips on a rainbow bank of SuperPros.
There are three "packages" to the design collaboration; each featuring a bag, bike and t-shirt combination that personify urban bike life. The color scheme for each was inspired by classic spray paint colors; hence the name, Paper Labels.
The first package features a fender bike known as The Duck Hunter. Equipping this bike for the urban hunt are leather wrapped sweep back bars, a front Nitto rack featuring an olive Bailey D-Rack bag, Brooks saddle and Velocity wheels. A matching 253 Courier bag with a padded computer sleeve ensures that your goods make it through the hunt as well. (click on the images to enlarge)
The second package is built around a classic city commuter called the Mellow Fellow. Why start and end your day fighting stress inducing traffic congestion and road rage when you can glide along comfortably on a bike? The Mellow Fellow has leather wrapped classic drop bars for a range of comfortable hand positions. Polished brakes and front and rear racks, along with silver fenders and wheels make this elegant cruiser the more civilized way to get around town. A custom Citizen Backpack keeps all of your necessities secure and dry on your back as you make your way to and fro.
The last of the three collaborations is to feed your inner rebel. Perhaps you aspire to be a bicycle courier, or just remember your halcyon days of being one, or maybe you just want to experience the thrill of threading your way through the urban maze... if so, the Higgins is your steed. Fast and sleek with it's Aerospoke front rim and deep profile rear Velocity fixed hub wheel, along with narrow flat bars, this bike is built for purpose. Add in the SuperPro bag featuring a custom printed liner and BaileyWork's class leading split-strap, and you've got all the mojo that you need.
All of the bags feature custom vinyl liners printed with a montage of vintage spray cans.

These packages, or individual components, are all available for purchase, so if you see something that inspires you, please give us a call.
We also displayed a number of vignettes to showcase the range of things that we've been putting together here in Portsmouth in recent months. This is a Whalemouth Duffle custom labeled for James and Jeremy, the dynamic duo behind Embrocation Cycling Journal.
This is the David Byrne, of Talking Heads fame, bag. It features David's original cover art from his recently published book, Bicycle Diaries, which shares his experiences riding bicycles all over the world. We made the bags to benefit Transportation Alternatives in NYC.
Here is a favorite bike from last year, the Ox. 2009 was the "year of the ox" in the Chinese calendar. Jenn recently made up this one of a kind bag to compliment the bike, complete with a built in beverage bandolier, or alco-hauler, as some have taken to calling it.
We also took the opportunity to display a range of SuperPros and 253's made from re-purposed vinyl architectural banners. The banners came from the design project to upgrade Grand Army Plaza in Brooklyn. Each one is a true one of a kind, and if you are interested in purchasing any of them, give us a call.
Finally, none of this would be possible without a dedicated team behind the seams, and they are literally all about seams... stitching them that is. It was great to have Jan and Jenn make the trip down to the big city to join Toni, Jon and I to see the fruits of their labor, even though Jan would not let me take her picture (she's doing the rockstar look-away-from-the-camera-and-act-disinterested-pose).

Cheers,

Gary


3 comments:

magi said...

My cousin recommended this blog and she was totally right keep up the fantastic work!


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Moon Allen said...

You wont usually find bag studios that are specially dedicated to messenger bags... Love it!

subbu raj said...

Good design. I like this design very much.

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